WordPress Ecommerce Essential

Funding Validity Period
7 March 2021
-
6 March 2027

Course Overview

This 16-hours workshop is to increase understanding and awareness of Shopify as a platform for e-commerce for business owners to sell their products.
The course will provide learners with an understanding of the intricacies of setting up an online store as well as the dynamics of how Shopify works and the difference in the Shopify core product and its other products and services.

Skills Acquired

By the end of this course, learners will be able to:
  • Understand the Shopify website features and user experience for an online website
  • Understand the legal implications regarding the right use of 3rd party media assets during website design
  • Design and implement a marketing plan
  • Establish schedules and procedures for website content maintenance
  • Determine the metrics for customer experience measurement, loading and processing time for payment when using the website
  • Evaluate the website to ensure that it can satisfy technical and user experience targets

Learning Modules

1) Shopify Key Configuration
  • Shopify Basics Foundation
  • Shopify Settings
  • Shopify Store Design
  • Legal Policies and Copyrights of Website
2) Legal Guidelines Requirements to Create Web Design
  • Brand Strategy of Website
  • Workflow of Website Development
3) Using Dropshipping
  • Apply dropshipping concepts and processes
  • Understand the advantages and disadvantages of dropshipping
  • Understand the factors to succeed in dropshipping
4) Align and Develop Implementation Plans According to Marketing Activities
  • Implementation of Online Marketing for Website
  • Maintenance of Website
5) Evaluate Website to Establish Metrics on Technical and User Experiences
  • User Experience of Website
  • Introduction of WordPress Content Management System
  • Configure WordPress Site Setting
  • Manage WordPress Plugins
  • Manage WordPress Themes
  • Copyright and IP legislation
  • Terms of Service and Privacy Policy
  • Manage Posts and Pages
  • Manage Categories and Tags
  • Manage Menu
  • Create schedule for content
  • SEO for WordPress
  • Google Analytics for WordPress

Who is this course is for

  • Entrepreneurs, business owners, Digital Marketing Executives/ Marketeers
  • Those keen to explore e-commerce platforms to market their products and services

Academic prerequisites

  • Be able to operate a personal desktop computer.
  • Be able to listen and speak English at a proficiency level equivalent to the Employability Skills Workforce Skills Qualifications (“ES WSQ”) Workplace Literacy (“WPL”) level 5.
  • Be able to read and write English at a proficiency level equivalent to ES WSQ WPL level 5.
  • Be able to manipulate numbers at a proficiency level equivalent to ES WSQ Workplace Numeracy (“WPN”) level 5.
  • Have knowledge of the basic concepts of Digital Marketing.

Course Fees

Company Sponsored

Fees Small Medium Enterprises (SMEs) Non Small Medium Enterprises Singaporean Employees aged 40 years and above
Full Fee $700.00 $700.00 $700.00
9% GST (on full course fee) $63.00 $63.00 $63.00
Funding Amount $490.00 (70% off course fee) $350.00 (50% off course fee) $490.00 (70% off course fee)
Nett Fee Payable (incl. GST) $273.00 $413.00 $273.00

  • SME: Company registered or incorporated in Singapore AND employment size of not more than 200 or with annual sales turnover of not more than $100 million
  • Non-SME (MCES): Employee is Singaporean aged 40 years and above

 

Course Fee Funding:
SME: 70% of course fee
Non-SME: 50% of course fee
Non-SME(MCES): 70% of course fee

$4.50 per training hour capped at $100,000 per enterprise per calendar year

Self Sponsored

Fees Singapore Citizens (40 years and above) Singapore Citizens (21 to 39 years old) & Permanent Residents (21 years old and above)
Full Fee $700.00 $700.00
9% GST (on full course fee) $63.00 $63.00
Funding Amount $490.00 (70% off course fee) $350.00 (50% off course fee)
Nett Fee Payable (incl. GST) $273.00 $413.00

  • MCES: Singaporean aged 40 years and above
  • Normal: Singaporean / PR aged 21 years and above

 

Course Fee Funding:
MCES: 70% of course fee
Normal: 50% of course fee

WordPress Ecommerce Essential

Course Highlight

Course Duration

16 HRS

Training Time

9am - 6pm

Mode of Training

Classroom

Course Reference Number

TGS-2021003025

Corporate Subsidy
Individual Subsidy

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